Our Practices

Skincare is more than just a routine. It’s a connection people make with themselves.
We are committed to creating products that are effective, but never compromise our health and/or the environment.

The industry

The skincare industry is under-regulated in the US. The European Union
bans or restricts over 1,600 cosmetic ingredients, while the US bans
fewer than 20.

Why does it matter? Responsibility.
Ignoring it leads to packing products with harmful ingredients which, over time, can cause significant health damage. It’s done to save money and/or extend shelf life, often at the expense of consumer safety.

Our commitment

At Veil by Eljay, we don’t use cheap ingredients. We care about the health of our customers and what we put on our skin. That’s why we always share full lists of ingredients for each product and don’t hide behind vague labels such as “proprietary blends".

We follow a Clean Beauty Standard: no-compromise guidelines that every single product in our catalog follows.

100% Cruelty Free

Every product is developed without harming any living creature, now or in the future.

Vegan formulations

Our products contain no animal-derived ingredients, except for beeswax. The production of beeswax is strictly regulated to make sure sustainability is top priority.

Eco-conscious production

Every step of our process is designed to protect both the planet and the people on it, from sourcing to formulation.

Sustainable sourcing

We use natural resources mindfully, ensuring they’re preserved for future generations.

Biodiversity protection

We carefully select ingredients and practices which help protect ecosystems and support natural balance.

No carcinogens

We avoid ingredients with links to cancer. We carefully review the research and make decisions based on the best available evidence.

No parabens

We completely eliminate parabens which have been linked to hormone disruption and potential reproductive harm.

No phthalates

Phthalates are known endocrine disruptors and have been banned in the EU, but still used in the US.

No SLS sulfates

SLS sulfates strip natural oils and disrupt the skin barrier. Our cleansers and shampoos get the job done without the damage.

No benzines

We exclude benzene and its derivatives due to their potential health risks, including links to toxicity and contamination concerns.

No silicones & siloxanes

We ban all silicones and siloxanes due to their harmful buildup in the body and environment.

No toxic preservatives

You won’t find any toxic preservatives, such as formaldehyde, BHA, and others, in our products because they’re linked to toxicity and irritation.

No toxic pigments

We ban synthetic dyes, coal tar, carbon black, and talc, which have been linked to health concerns.

No toxic fragrances

If fragrance is used, it’s free from phthalates and synthetic musks.

No Benzines and its derivatives

We ban benzene and its derivatives due to toxicity and contamination risks.

No Carcinogens

Ingredients linked to cancer are strictly avoided.

No Parabens

All parabens are banned due to links with hormone disruption.

No Silicones & Siloxanes

No silicones or siloxanes, due to concerns about bioaccumulation and environmental harm.